Content Engine AI-Native Multi-Platform Content System
A custom-built content automation system that generates SEO blog posts, Instagram Reels, carousels, and social distribution content from a single prompt built for service businesses that need a full week of content without 20 hours of manual work.
Our Approach
Content marketing for service businesses is repetitive but unforgiving the same topics need covering across blogs, short-form video, and social, week after week, with consistent brand voice and platform-specific formatting. We built a 3-layer architecture: Directives (Markdown SOPs defining what each pipeline should do), Orchestration (Claude reading directives and routing tasks), and Execution (18 deterministic Python scripts handling API calls, video rendering, and file operations). AI stays in its lane; reliable code handles the rest.
Key Features
- Blog Post + Social Distribution PipelinePulls from a 200+ topic question bank, analyzes the target site's sitemap for internal links, and generates a 2,000+ word SEO post plus LinkedIn, X, and Threads variants in one run.
- Daily Instagram Reels PipelineScrapes trending topics → generates reel script → downloads HD Pexels footage → generates AI voiceover → renders 1080p MP4 via Remotion → writes Instagram caption. Three finished Reels per day.
- Instagram Carousel GeneratorConverts X threads or topic briefs into branded 1080x1350 carousel slides with image sourcing, emoji support, and caption generation in under 2 minutes.
- Self-Annealing SystemWhen a script fails, Claude reads the error, fixes the script, re-runs to verify, and updates the directive with what it learned. Every failure makes the system more reliable.
- Real-Time Slack NotificationsEvery pipeline run posts activity to Slack as it executes reel configs generated, footage downloaded, renders complete.
